Elliot Costello met a young girl named Thea while travelling across Cambodia with a group of other individuals.

Little did Elliot realise that this meeting would have such a significant effect on him that it would inspire him to launch a crusade to put an end to sexual abuse of minors.

Thea’s little nails were painted every single day. She once asked Elliot to paint one of his nails while they were conversing. He accepted and was delighted to talk to the chatty girl, but later found out that she had experienced sexual assault.

As she was painting one of my nails, I promised her that I would keep it that way forever to remember her and, consequently, her.

Elliot was inspired by this to work towards changing men’s attitudes in order to reduce the number of children who experience sexual abuse.

At that point, he created the #PolishedMan movement, in which men paint one of their nails. That single nail stands in for the one in five children who will experience sexual assault.

Polished Man strives to put an end to child sexual abuse. The group claims that “being a Polished Man means challenging violent behaviour and language, both locally and globally.”

Since men are responsible for 96% of this kind of violence against children worldwide, according to Elliott, they should be the driving force behind reform if we are ever to put a stop to the abuse of defenceless children.

The painted nail is intended to spark discussion about the prevalence of child abuse and inspire fresh preventative strategies, not only to act as a visual reminder of the problem. Additionally, he wants people to start making donations to “support educational programmes and resources for child survivors of abuse,” according to APlus.